Nicole Lazzaro

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Nicole Lazzaro is a game researcher, designer, and speaker.

Nicole Lazzaro developed the Four Keys to Fun in 2004, which she used to design the iPhone's first accelerometer game in 2007, Tilt World. Nicole's work has been widely cited by global news media such as Wired, Fast Company, CNN, CNET, and the Wall Street Journal. She has advised the White House and the US State Department on the use of games to unlock human potential to improve our world.


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